Jessica Simpson's new I Fancy You
Pretty Jessica Simpson has definitely had her ups and downs, but in her love life and her weight, but her fragrance line, all on the “Fancy” theme, seems to be shooting for the stardom the actess/singer already has hard won. The Fancy fragrances, created with Parlux, run the gamut from sweet to sultry. The original Fancy arrived in 2008, Fancy Love was launched a year later in 2009 and Fancy Nights was the sultry, 2010 version.
Now, in 2011, Simpson has introduced “I Fancy You.”
The presentation is pretty. A girly carton, festooned with silvery hearts on a pure white background, with the name: “I Fancy You” in blue script in the middle of a large, silvery heart made of dozens of teeny, tiny little silver hearts. It looks like something a teenager in love would doodle on her notebook, cute, and sweet. The inside of the carton is a baby soft, almost cuddly, light blue. A short poem ending with: “you are everything to me” in small, grey script, is tucked into the inner flap. There is an other sleeve over the carton, featuring a soft focus, super-softly tinted photo of Jessica Simpson’s head and shoulders. She is pretty, but she looks sad (maybe because this is the last of her Fancy line although not the last of her celebrity fragrances). Does Jessica look sad to you, too?
Check out This video showing Jessica getting ready to create the promotion for I Fancy You: Jessica Simpson I Fancy You Promo Video
Inside the carton, things cheer up. The round bottle with fancy, shiny, round topper, follows the same shape as all the other “Fancy,” Eau de Parfums, but this one is a serene, ice blue with a shiny silver top and a delicate, embossed floral band around the neck of the spray diffuser. It’s pretty. Collectors will want I Fancy You not just for the scent, but for the bottle.
Speaking of which, the scent is quite nice. It’s youthful, light, modern. It is described as a soft and velvety floral, but I would categorize it as a soft, watery floral. It was created by Cecile Hua of MANE, top notes begin with Fuji apple and pear. The heart is white flowers, romantic tuberose and lily of the valley, and the base is a satisfying blend of woods and musk. The tag line, if you will, proclaims: Fancy You ”celebrates the moment we discover what it means to be in love.”
I don’t know about Simpson’s love life other than she’s had her share of heartbreak and disappointments, and I Fancy You isn’t the product of a bitter woman. This scent is soft, so soft it whispers. It is a perfect scent for a young woman who is transitioning from obvious, sweet, fruity florals, to something more adult. Maybe that’s where Jessica Simpson is in her life, too (Remember her Dessert Beauty line, all sweetness and candy)? There’s nothing wrong with a soft scent, but I sprayed a lot to make it noticeable. Lightness can be a plus if you love fragrance, but can’t knock people over with it (e.g,. if you’re a nurse, or a teacher).
I didn’t’ fancy, I Fancy You as much as some of other Simposon’s scents, but it was different and it will appeal to a lot of women wishing for a pretty, but subtle fragrance.
You can get I Fancy You at Macy’s and Dillards for $49.00 1.7 and 3.4 fl. Oz. $59.00 There’s also a body lotion for 6 oz. for $30.00
